Lighthouse

APRIL 18, 2025

This isnt just about recruiting tools or just about learning systems. Youll be seeing more of these companies in the coming weeks and monthsthrough a series of published case studies here on the blog. Its ability to personalize outreach at scale and cut down recruiter workload makes it a standout for high-volume hiring.

HR Software 130

HR Software Hiring Software Onboarding Software Recruiting Software 130

Lighthouse

JANUARY 5, 2022

Last year one of our most popular posts on the blog was a recap of some of the 2020 M&A activities across the HR Tech landscape. Taking a broader lens, these niche features almost always end up rolling up into larger recruiting systems over time through consolidation and attempts to keep pace with cutting-edge features.

HR Software 221

HR Software Hiring Software Bullhorn Recruiting Software 221

The Tim Sackett Project

JUNE 1, 2020

The first rule of Fight Recruiting Club is you need to get candidates to respond! The second rule of Recruiting Club is you need to keep trying to get talent to respond to you until they actually respond. The third rule of Recruiting Club is you need to interact with candidates in themedium they are most comfortable with.

Recruiting Software 83

Recruiting Software Recruitment Talent Acquisition Saba 83

HR Bartender

MAY 24, 2018

We all know recruiting is tough right now. I discovered the model in a blog post written by Gini Dietrich on the site Spin Sucks, the PESO Model outlines four different types of media: paid, earned, shared, and owned. While the model talks about media in terms of marketing media, we can use the principles for our recruitment marketing.

Video Recruiting 351

Video Recruiting Recruiting Software HR Software Planning Tools 351

The Tim Sackett Project

NOVEMBER 17, 2020

20 – Breaking Down the 2020 Recruiter Nation Survey – Kelly Lavin and Tim Sackett. In Episode 20 of BEST HIRE EVER , Kris Dunn breaks down the 2020 Recruiter Nation Survey from Jobvite with Kelly Lavin (SVP of Talent at Jobvite) and Tim Sackett. Lots of honesty in the report from recruiters. Tim hates it.

Video Recruiting 87

Video Recruiting Jobvite Survey Recruiting Software 87

Hppy

APRIL 29, 2021

Recruitment marketing automation allows you to automate and streamline repetitive tasks in the recruitment process. Effective recruitment marketing automation will help your HR team save time by taking time-consuming tasks off of their hands. For example, promote job openings through other marketing channels.

Video Recruiting 172

Video Recruiting Recruitment Marketing Recruiting Software Hiring Software 172

Workable

JUNE 11, 2019

How do you recruit top talent when you’re based out of Cleveland, or Buffalo? This means that even if your location isn’t a perfect 10 it’s possible to find, recruit and keep great talent. A strategy that combines critical brand messaging with hiring best practices: recruitment marketing. The solution? Unpacking “Unsexy”.

Hiring Software 91

Hiring Software Strategy Recruiting Software Staffing Software 91

HR Bartender

JUNE 28, 2018

A few weeks ago, I wrote about the PESO Model and how it can help frame your recruitment marketing strategy. But why not for recruiting talent? We need to take advantage of every marketing opportunity. How to Build a Social Army for Recruiting. Apply this to your recruiting efforts.

Recruiting Software 327

Recruiting Software Employer Branding Hiring Software Planning Tools 327

Blu Ivy Group

OCTOBER 13, 2022

Typically, in a more stable time, these economic anxieties go hand-in-hand with a cooling labour market, which signals recruitment professionals to breathe a collective sigh of relief. It’s just not about filling recruitment gaps; retention, employee engagement, productivity, and wellness have also been on a downward trajectory.

Video Recruiting 52

Video Recruiting Employee Engagement Employer Branding Recruitment 52

Stories Incorporated HR

DECEMBER 22, 2020

At the start of 2020, we focused on providing for you the best recruitment marketing blogs possible. So, our blog sought to directly address the implications of those dramatic forces. Allyship in recruitment marketing and talent acquisition: Amplifying underrepresented voices. Reading Time: 3 minutes.

Video Recruiting 98

Video Recruiting Recruitment Marketing Recruitment Talent Acquisition 98

Workable

APRIL 20, 2018

Recruitment marketing is how your company tells its culture story through content and messaging to reach top talent. It can include blogs, video messages, social media, images—any public-facing content that builds your brand among candidates. The same is true for recruitment marketing. HubSpot Careers blog.

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Video Recruiting Recruitment Marketing Recruitment Strategy 123

HR Lineup

FEBRUARY 17, 2025

Recruiting has evolved beyond traditional job postings and resume screening. In todays competitive talent market, organizations must adopt innovative recruiting strategies to attract, engage, and retain top talent. But what exactly is innovative recruiting, and why does it matter? What is Innovative Recruiting?

Video Recruiting 78

Video Recruiting AI Recruiting Recruiting Software Hiring Software 78

Stories Incorporated HR

AUGUST 18, 2021

s Head of Marketing is a veteran of traditional marketing. She’s sharing key ways recruitment marketers and employer branding pros can create content that stands out from the pack. Taking a page out of traditional marketing best practices can seriously revitalize your content, recruiting success, and employer brand.

Video Recruiting 111

Video Recruiting Recruitment Marketing Recruiting Software Recruitment 111

Blu Ivy Group

AUGUST 11, 2022

This is approximately 1,000 people in a range of functions such as recruiting, support services, and sales. To simplify this, let’s use a modest external recruitment cost of 15% of salaries (we recently saw highs of 25% for tech talent). Recruitment $22M. Blog Author: Michael Hoffmann. engineers). Productivity $62.5M.

Hiring Software 85

Hiring Software Employer Branding 10KC Talent Experience 85

HR Lineup

FEBRUARY 12, 2024

In today’s competitive job market, attracting and retaining top talent has become increasingly challenging for companies across all industries. What is Recruitment Marketing? Recruitment marketing is the strategic application of marketing principles to the talent acquisition process.

Video Recruiting 98

Video Recruiting Recruitment Marketing Recruiting Software Recruitment 98

Hireology

SEPTEMBER 28, 2021

As a recruiter, executive leader, or business owner you’ve probably heard the term recruitment marketing once or twice. It’s the idea that you should market your company as an employer much like you would a product or service. Recruitment marketing: Recruitment marketing is a higher level concept.

Video Recruiting 98

Video Recruiting Recruitment Marketing Recruiting Software Recruitment 98

HR Cloud

JULY 22, 2021

To overcome this challenge, the recruiter needs to have a recruitment marketing action plan. Great recruiters can hire candidates at the right time. Hiring great job seekers takes time, and a working recruitment marketing strategy is a must to find the best candidates. First, Define Your Goals.

Recruitment Marketing 98

Recruitment Marketing Recruitment Hiring Immedis 98

Ongig

NOVEMBER 5, 2019

A recruitment video production app that allows companies to make video in-house. VideoMyJob has 5 great recruitment video case studies published on their website that show off the results they’ve got for their clients. The digital recruitment technology that utilizes video to candidate volume and quality. VideoMyJob. SparcStart.

Video Recruiting 74

Video Recruiting Recruiting Software Hiring Software Staffing Software 74

Ongig

NOVEMBER 5, 2019

A recruitment video production app that allows companies to make video in-house. VideoMyJob has 5 great recruitment video case studies published on their website that show off the results they’ve got for their clients. The digital recruitment technology that utilizes video to candidate volume and quality. VideoMyJob. Altru Labs.

Video Recruiting 74

Video Recruiting Recruiting Software Hiring Software Staffing Software 74

Stories Incorporated HR

MARCH 26, 2021

Our new ebook, Getting Buy-In for Your Employee Story Project is seriously the ultimate guide to employer branding and recruitment marketing ROI. We see you, employer branding and recruitment marketing pros. you also need to prove to others why employer branding and recruitment marketing matters to your company.

eBook 92

eBook Recruitment Marketing Recruiting Software Recruitment 92

exaqueo

JANUARY 4, 2019

Is there a difference between product marketing and consumer brand? Is there a difference between recruitment marketing and employer brand? For the sake of this post, let’s focus squarely on the employer brand and recruitment marketing. Is P&G more than the tube of Crest? Is Starbucks more than a cup of coffee?

Video Recruiting 91

Video Recruiting Employer Branding Recruitment Marketing Recruitment 91

Hacker Earth

DECEMBER 27, 2024

University recruiting is evolving rapidly, driven by changes in technology, student expectations, and shifting employer needs. From embracing technology-driven recruitment methods to focusing on diversity and inclusion, university recruiting is becoming more dynamic and strategic.

AI Recruiting 62

AI Recruiting Recruiting Software Assessment Software Interview Software 62

The Tim Sackett Project

NOVEMBER 5, 2021

This is a major problem for recruiters! This blog, which goes out everywhere. Great recruiters are multi-channel recruiters. Average recruiters are a few channel recruiters. Crappy recruiters are one-channel recruiters. What is multi-channel recruiting? Directly on LinkedIn.

Recruitment Marketing 106

Recruitment Marketing Recruiting Software Recruitment Hiring Software 106

Ongig

SEPTEMBER 1, 2020

Recruitment advertising agencies are a core part of talent acquisition. They help employers with media buying, recruitment marketing, employer branding strategy and more. We’re sorry to the many awesome recruitment ad agencies headquartered overseas (Havas People, Universum, ThirtyThree et al). TMP Worldwide. #

Recruiting Software 133

Recruiting Software Hiring Software Assessment Software Employer Branding 133

Atrium

MARCH 30, 2020

Adjusting Your Recruitment Marketing Strategies The unemployment rate has hit a historical high as companies were forced to act quickly in the wake of COVID-19 pervading the U.S. You may not even be thinking about your recruitment strategies as a result of COVID-19. For many businesses hiring has come to a screeching halt.

Recruitment Marketing 89

Recruitment Marketing Strategy Recruitment How To 89

Visier

OCTOBER 27, 2016

Like many aspects of human capital management, recruiting practices and outcomes are under increasing scrutiny. In order to manage and measure a strategic recruiting practice, organizations must bring together multiple systems and multiple data sources. Note: The image used in this blog is credited to Aptitude Research Partners.

Recruiting Software 150

Recruiting Software Hiring Software Onboarding Software Metrics 150

cipHR

MAY 11, 2023

Music streaming service Spotify has been known to use playlists to engage candidates (one recruiter at the company even used a playlist to make a job offer ), while retailers might ask shopfloor workers to make a short video of them in their role and post it to Instagram. At the end of December 2021, there were 2.91

Bullhorn 52

Bullhorn Video Recruiting Hiring Software Recruiting Software 52

HR Stacks Blog

APRIL 10, 2024

These days, Human Resources (HR) departments are actively leveraging digital marketing tools to attract, engage, and retain top talent. Digital marketing tools can be very handy for HR professionals. From enhancing employer branding to optimizing recruitment processes.

HR Software 52

HR Software Hiring Software Recruiting Software Interview Software 52

China Gorman

JANUARY 31, 2017

A recent Smashfly publication, the Smashfly Recruitment Marketing Report Card for the 2016 Fortune 500 , came across my desk a couple of weeks ago. And if you’re involved at all in recruiting talent, you’ll find it interesting. It’s easy to assume that the Fortune 500 are among the most effective recruitment marketers out there.

Recruitment Marketing 68

Recruitment Marketing Smashfly Recruiting Software Recruitment 68

McQuiag

MARCH 4, 2020

Do the same on your blog and Facebook. Plus, using job boards as a tech angle of your recruiting tends to get you a ton of resumes to sift through. In truth, there is no perfect path or truly secret sauce when it comes to the recruitment process. And once you have an employer brand, keep an eye on it and help it grow!

Talent Acquisition 78

Talent Acquisition 10KC Talent Experience Video Recruiting 78

Stories Incorporated HR

SEPTEMBER 8, 2020

And so, employer branding and recruitment marketing were born. . What is recruitment marketing? Recruitment marketing is the tactics and strategies that promote the employer brand to candidates. . A successful recruitment marketing campaign could impact: . What is an employer brand?

Video Recruiting 81

Video Recruiting Employer Branding Recruitment Marketing Recruitment 81

Visier

NOVEMBER 10, 2016

Impact on the business must be the standard by which recruiting is measured. Recommended Read: Measure for Measure: The Evolution of Recruiting Metrics ]. Organizations are also looking to better recruitment marketing to improve quality of hire. Note: The image used in this blog is credited to Aptitude Research Partners.

Aptitude Tests 263

Aptitude Tests Hiring Software Hiring Talent Acquisition 263

Stories Incorporated HR

JUNE 8, 2020

For over five years now, Transform has brought together the brightest in talent acquisition and recruitment marketing with the goal of transforming an industry. ’s complete Transform 2020 Recruitment Marketing Conference recap. When it came to his recruiters, Mark had to shift their attitude to one of partnership.

Video Recruiting 83

Video Recruiting Recruitment Marketing Recruiting Software Conference 83

Stories Incorporated HR

MAY 5, 2021

It’s the best recruitment marketing content you can create right now. Great recruitment marketing content also anticipates and answers questions candidates have. Some have realized they can recruit better or more diverse talent to teams when they remove geographic barriers. Here’s why and how. Some have not.

Video Recruiting 98

Video Recruiting Recruitment Marketing Planning Tools Recruiting Software 98

Imaginasium

MARCH 20, 2020

Businesses have never done as much hiring as they’re doing these days, and recruiting candidates has never been harder. Hiring has changed dramatically in the last 10 years, particularly on the front end of recruitment. It starts with recruitment marketing. What Is Modern Recruitment Marketing?

Video Recruiting 86

Video Recruiting Recruitment Marketing Recruiting Software Hiring Software 86

Netchex HR Blog

MAY 14, 2024

READ: ‘Tis the Season: A Guide to Seasonal Recruiting Time-Consuming Recruitment : You can’t always just place a “help wanted” sign in the window. LEARN: Recruiting and Hiring Tips to Ensure You Make the Right Hire Ineffective Applicant Tracking : Ever lost an email or found important messages in the spam folder?

Video Recruiting 50

Video Recruiting Hiring Software Onboarding Software Staffing Software 50

Bullhorn Blog

AUGUST 31, 2023

How can you help your staffing firm cut through the noise and reach new candidates and clients in an increasingly competitive staffing market? The answer may lie in shifting your mindset and thinking like a marketer (even if you’re not one). That goes down down to your recruiter level and your compliance level.

Bullhorn 52

Bullhorn 10KC Talent Experience Staffing Software 52