Remove Compensation Remove High Performance Culture Remove Recruitment Marketing
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With an Economic Downturn Looming, Recruitment, Retention, and Employee Engagement Are More Challenging Than Ever 

Blu Ivy Group

Many organizations invested heavily in their EVPs and associated recruitment marketing campaigns during the pandemic. It’s not just about making frequent posts that highlight the positive aspects of your organization, nor is it about high compensation.

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Is your DEI Strategy Working?

Blu Ivy Group

But despite their track records, organizations are ramping up investments in DEI to compensate for the waves of loss, adversity, barriers and change across the workforce – and rightfully so. Blu Ivy Group is a global leader in employer branding, organizational culture, and recruitment marketing.

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Should Your EVP Be Aspirational?

Blu Ivy Group

A wide spectrum of employment attributes are explored such as innovation and impact, flexibility, learning and development; diversity, equity, inclusion, and belonging; commitment to wellbeing; compensation and total rewards; health care benefits and, yes, aspirational-leaning career advancement opportunities.

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Employer Brand Strategy for Startups

Blu Ivy Group

Instead of leading with pay and perks, think about what your organization offers your employees beyond compensation. These are the true benefits that your potential talent will buy into, so make sure to highlight them on your careers page and in your recruitment marketing efforts. Be honest and transparent.

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Top Employer Brand Blogs of 2021

Blu Ivy Group

If you’re responsible for recruitment marketing, consider joining forces with the professionals responsible for employee experience and change management. Labor shortages are transforming the way companies recruit and retain talent, and eager employers are boosting compensation. Global Employer Brand Trends of 2021.

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What Skills and Capabilities You Need on Your Employer Branding Team

Blu Ivy Group

In many cases, the most obvious hire for these professionals, will be a skill based one for a role like a recruitment marketing specialist or perhaps an expert social media manager. This is a good place to start, but it’s important to remember that, to be effective, employer branding must do more than recruitment marketing.

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Using the Integrative Enneagram as a Leadership Tool for Growth

Blu Ivy Group

Incentives within an organizational context are considered hygiene factors and include external elements like compensation, status, titles, job security, benefits, and special perks. How do we improve pathways to growth and development and unlock our full creative potential as a leadership team and as an organization?