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This approach emphasizes the link between fostering a positive work environment and employee wellbeing for high-performance outcomes. As such, more organizations are prioritizing People and Culture to create a workplace where employees feel valued, engaged, and empowered to contribute their best.
Welcome to the first installment of our blog series dedicated to unpacking the transformative impact Employee Value Proposition (EVP) Activation can have on an organization, its culture, and business performance. Build a Strong EmployerBrand: Distinguish: your organization as an employer of choice.
In the rapidly evolving landscape of talentacquisition, companies are constantly seeking innovative recruitment marketing strategies and tactics to attract, engage, and retain top talent. Check out our previous blog on creating external employerbrand awareness here!
Recently, we’ve been conducting research with CHRO’s to better understand the challenges they and their organizations face in today’s talent landscape. 2) The continued push to Return To Office (RTO), serves as an example of the challenges to communicate changing organizational expectations while also staying attractive to talent.
As CEOs and CHROs digest these alarming results, it’s clear that strategic action is essential to mitigate the risks of a mass exodus of HR leaders and re-establish a culture of engagement and productivity. Learn how to create a strategic roadmap for the future and ensure a robust pipeline of top talent. Listen now!
There was a distinct, positive shift in the atmosphere, and everyone seemed engaged. In today’s competitive market, attracting and retaining top talent while keeping them motivated can feel no less than a battle. Monetary Rewards for Outstanding Performance 1. Now, if you are wondering what the reason could be.
For instance, Google has implemented comprehensive wellness programs that include mental health resources and flexible work arrangements, resulting in higher employee engagement and retention. Research indicates that when employees feel cared for, they perform better, leading to enhanced customer engagement and overall business success.
This article discussing the pros and cons of pay-for-performance compensation models was originally published in May 2015. In today’s talent market, companies need to capitalize on their competitive advantages to attract, engage, and retain the best employees.
Whether you’re a growing startup looking for simplicity, a recruitment agency in need of robust candidate management tools, or an enterprise requiring scalability, there’s a solution tailored to your needs. Ensure your ATS has ample scope for automation and is powered by AI, to make searches and reporting faster than ever.
They also help you hire the right people and keep them engaged by making their work more meaningful. This article discusses core values in the workplace, their importance, 27 examples of such values, and how you can help promote them in your workplace to drive workforce morale and positive business outcomes.
Its a strategic guide that helps HR professionals make meaningful, measurable progress in HRs maturity. An HR roadmap gives a clear, step-by-step approach to strengthening HRs impact on workforce performance, talent management , and business outcomes.
At Blu Ivy Group, we founded our company on one simple truth: when culture, leadership, and reputation are strong and aligned, business performance follows. In todays economywhere more than 80% of enterprise value is tied to intangible assets reputation, culture, and trust are no longer soft metrics. This imbalance is risky.
9 Virtual 1/15/25 TCSHRM January Webinar: Next Gen Talent: Engaging and Retaining Gen Z and Alpha Jan. 27-29 Ottawa, Canada & Virtual 2/3/25 Culture and Engagement Executive Summit Feb. 3-5 Atlanta, GA 2/3/25 TalentAcquisition Week Feb. 24-27 Orlando, FL 3/24/25 SHRM Talent 2025 Mar.
This is why more and more companies are saying goodbye to traditional recruiting methods and adopting more progressive strategies that will give them a competitive advantage. . Enter the world of employerbranding and recruitment marketing. Why Recruitment Marketing Alone Can Miss the Mark . strategies ?and?
For most companies, successful mergers and acquisitions center around aspiration: the new channels to be opened, the new revenue streams to be developed, the new efficiencies to be gained. This is why, in any merger or acquisition, it’s vital that you invest time and resources in these three key areas: Cultural Alignment.
When it comes to hiring and retaining startup talent, the times certainly have changed. The lean teams and laid-back culture were very appealing, especially compared to the stuffier, more bureaucratic cultures of large organizations. . But now, we’re seeing a shift in what matters most to talent.
Fostering this kind of culture begins and ends with your leadership team. If you are not hiring and promoting leaders who live out this kindness promise, if leaders are not holding those who do not accountable, the foundation will crack and serious long-term consequences will ensue. And for some companies, it can be as high as 90%.
In that moment, your posting must not only highlight the job, perks and individual rewards, but also serve as a highly compelling employerbrand platform. It must convey your employee value proposition, offer up evidence of your company’s workplace culture, highlight the leadership, and belonging that the reader is looking for.
With the new year just a few months away, HR professionals everywhere are fleshing out their 2022 EmployerBrand Plan and getting ready to once again make the case for the resources they need to enhance employee experience, strengthen culture, retain staff and attracttalent as we head into another year of change.
In a climate where attracting, engaging, and retaining talent is constantly top of mind, many companies are looking to revamp and refresh their employerbrand and employee value proposition as a means of communicating and advocating their preference and desirability in the talent market.
Leaders that are invested in building a strong employerbrand and employee value proposition for their organizations are taking steps in the right direction. It’s no secret that we’re living in turbulent times, and feelings of uncertainty are surfacing for both employers and employees across several industries.
It’s an alarming notion, especially given the skilled talent shortage that already has many CHROs looking anxiously toward the future — and especially since all of us are still contending with the profound organizational shifts that have been sparked by the pandemic. . Why We Believe There’s Real Cause for Concern . Refresh your EVP.
As a global leader and pioneer in EmployerBranding, Blu Ivy Group has been helping hundreds of clients from around the world over the past decade. Today, we are excited to share our refreshed brand look-and-feel that aligns with our human- centred approach to employerbranding.
There are two common requests that we get for employerbrandingservices. This request typically involves talentacquisition and has one primary focus: driving candidate applications and conversions as fast as possible. Your EVP is your promise to employees and your unique differentiator in the talent marketplace.
With job openings and recruitment marketing efforts at a record high and key indicators pointing to a looming Great Resignation , employers are facing a competitive labor market unlike any we’ve seen before. Given this challenging environment, effective recruitment marketing is more important than ever.
With the Great Resignation underway, all eyes are on employerbrand professionals, who are facing more pressures — and accessing more company resources — than ever before. With that in mind, we’re sharing the top employerbrand initiatives we’re seeing companies invest in for 2022. . Recruitment Marketing Acceleration.
The pandemic continued to shift the status quo, and present new employerbrand challenges and solutions. Delivering a supportive, inclusive and branded employee experience does require employers to look at the Returning Parent Persona. If you need help, don’t be afraid to ask. Truthfully, anxiety set in.
From Great Place to Work to your favorite workplace review site, securing a spot on a employer recognition list is a huge accomplishment that comes with a whole host of benefits. It can help you: Benchmark your company’s performance and see how you stack up against other organizations. Great Place to Work. Best Workplaces.
We often see employers fall into the trap of approaching their EmployerBrand or Employee Value Proposition (EVP) like a theoretical idea – a static concept that lives in a slide deck, shared with your staff and new candidates, and then never thought of again. That’s why it’s up to you to set them up for success. .
Employee experience, culture, employerbrand and recruitment will have dramatic shifts in the next few years because of web 3.0, and I cannot help but be incredibly excited for what this will mean for the future of work. It will change how we facilitate workshops, and how we onboard new hires! .
I worked in-house for many years in employerbranding roles — and the prospect of leaving for a position at an agency always seemed daunting. A few months ago, I took the plunge and joined Blu Ivy as the Director of EmployerBrand & Culture. Employerbrand professionals love their work.
Innovative HR leaders already reach out to peers in disciplines like supply-chain engineering, but the most profound impact may occur much earlier in the talent pipeline – attracting young professionals to change the world by reimagining work and HR. . She is an expert at talent and task optimization.
.” When done correctly, responding to trending topics and fun cultural moments can be a great way to boost awareness and showcase the fun side of your EmployerBrand. Here are a few tips for how to best leverage these moments from an EmployerBranding perspective and how to avoid any social media snafus.
Sephora’s “We Belong to Something Beautiful” brand platform , Reitman’s “Diversity is the Fabric of Canada ” and Mastercard True Name® Feature are just some examples of employers who are speaking publicly on their efforts to improve and spotlight diversity and inclusion in the workplace and the industries that they are a part of. .
Managing talent is arguably the most important job for any HR department. In this article, we will dive into the nitty-gritty of creating a talent management process, including all the steps involved. The organization benefits from this labor and through the right talent management practices can reap even more benefits.
One of the best practices to increase productivity is sourcing quality talent, and this can be easily done using recruitment tools. In addition, implementing talent intelligence in the recruitment processes has also played a key role in hiring the best candidates in the job market. Make Informed Business Decisions.
With the added budget and resources being allocated to EmployerBranding going into 2022, many leaders are considering how to build out their employerbrand bench. This is a good place to start, but it’s important to remember that, to be effective, employerbranding must do more than recruitment marketing.
Did you know that companies with a strong talent management strategy increase their revenue 2.2x The difference between just managing talent and strategically leveraging it can mark the line between a company’s success and stagnation. Contents What is a talent management strategy? Why is a talent management strategy important?
A successful DEI strategy seeks to achieve a culture of belonging by implementing structures, processes and initiatives that attracts premium talent, and c reate the right cultural conditions that ensure a sense of belonging for every employee. . Organizational Acceptance: .
We genuinely believe that all organizations can benefit from employerbranding content. those with less than 1500 employees) that want to engage in this work usually have limited resources or capacity. They already have their own projects and priorities, so employerbrand content ends up on the back burner.
Today we are sharing with you the why as well as to provide you with some deeper insights into what best employerbrands are doing to drive greater impact out of their EVP work in 2022. Before we get too deep into the shifting EmployerBrand and EVP tides, let’s revisit what an EVP is and why it is important to begin with.
Every aspect of an employee's journey with your business, starting from recruitment, is optimized and simplified to provide a better working experience. Here are four challenges that hinder human capital management: Attracting and retaining top talent. According to the Bureau of Labor Statistics, about 4.3
At Blu Ivy, we have the opportunity to see the talent plans of many organizations firsthand. Because of this, we can identify the brands who understand the overall labour shortage. Long story short: Those choosing to take the longer view on talent during this inflationary period are the ones most likely to retain their people.
A more useful way of thinking about behaviours is to deconstruct them into habits (the routines that make up behaviour), which are comprised of cues, routines and rewards, – a powerful way to understand how employees make decisions that drive performance on a daily basis. . About Us .
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