Making the Kazoo Brand with Creative Designer Claire Glover
Kazoo
NOVEMBER 4, 2021
I like to think of brand as the expression of a company’s core characteristics, trait, or “personality.” Yes, it includes the company logo and color palette – but it’s so much more. Brand is feeling you get when you see a company logo or use a particular product. It’s about who the company is, and how the company speaks to their customers. .
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